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Hi! I'm Ahreum.

I am a product manager and UX researcher at Samsung Electronics. I currently conduct user research on smart appliances, particularly how people interact with smart fridges in physical space (e.g., home, kitchen). Based on the understanding of user needs and problems via user research and market research, I develop product strategies and solutions that could improve user experience with smart appliances. Based on my interdisciplinary background, I have tried to play a critical role in designing and integrating advanced technologies that maximize user value. 

Before joining Samsung Electronics, I worked as a postdoctoral researcher at the University of Eastern Finland and Purdue University.  I earned my Ph.D. and BEng degrees in Industrial Engineering from Hanyang University. I'm alumni of IMAGINE X Lab (currently A&Tech) at Hanyang University. 

If you're interested in any of my work, please feel free to 

*email me: ahrmlee(at)

*and connect with LinkedIn and ResearchGate!

**Click here to download my recent CV

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