PLUS
2016 - 2018
Funded by Korea Evaluation Institute of Industrial Technology
Supervised by
Prof. Gyuhyun Kwon
Imagine X Lab, Hanyang University
Project teams:
Imagine X Lab, CO:UX Design Lab,
UX Agency (People Inside),
UX Professional Association in Korea,
2 Small-Medium sized Enterprises
My role:
UX researcher & Junior Project Manager
Research methodologies:
design workshop, questionnaire,
affinity diagram, wireframe
Challenges
As the local manufacturing industry in Korea has entered a phase of stagnation, service and product design based on user experience has been highlighted as an alternative to innovation. However, SMEs (Small and Medium-sized Enterprises) are still struggling to overcome the current crisis. One of the reasons is that SMEs do not have a contact point with the validated UX firms and experts, which is weak to persuade them to invest in new opportunity area, user experience.
Project Goal
Build a web-based platform which is composed of three subsystems, a marketplace for UX knowledge sharing, a bidding system to support SMEs to find proper UX Experts who can solve their problems and a collaboration tool for UX projects.
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Develop a matching algorithm between SMEs and UX Experts
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Build a product-lifecycle framework that arranges the
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Build a UX knowledge repository that supports SME's further understanding of UX value
Publications
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Lee, A., Kang, H. J., & Kwon, G. H. (2017). Categorization of UX method based on UX expert's competence model. Society of Design Convergence 16(4) 1-16.
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Kang, H. J., Lee A., & Kwon G. H. (2017). Values for the Online Professional Community. Proc of HCI Korea 2017. 137-140.